Despite Economic Woes Brazil’s Agribusiness Still Booming

While the country battles challenges in several of its economic fronts, there is still one area that outperforms most other industries throughout the country – AGRIBUSINESS!  The Rio Times mentions “The 2015 agricultural harvest in the country is expected to be 8.6 percent higher than that of 2014 according to the IBGE (Brazilian Statistics Bureau),… Read More Despite Economic Woes Brazil’s Agribusiness Still Booming

Teenagers Online in Brazil – Huge Consumer Audience and Business Opportunities

TechinBrazil has produced yet another outstanding article highlighting a key trend in the consumer market in Brazil.  Briefly stated, “The teenage consumer audience in Brazil represents some of the main sources of revenue for a number of brands and targeting this public can yield sizable results.” In this article we will describe the online habits… Read More Teenagers Online in Brazil – Huge Consumer Audience and Business Opportunities

Loyalty Programs for E-commerce in Brazil

TechinBrazil highlights different examples of loyalty programs that exist for the E-commerce market in Brazil.  In the article, it states that “Partnerships with loyalty program providers are a viable way to attract more customers and gather more engagement for online stores.” In addition – “Though not as large as in countries like the United States,… Read More Loyalty Programs for E-commerce in Brazil

Targeting Parents-to-be in Brazil

TechinBrazil has provided another interesting and important article regarding an emerging market niche in Brazil – the “Parents-to-be.”  Several kinds of products and services can benefit from this large number of potential consumers. This article highlights “the profile of parents in the country, what the most consumed products are and what are the most popular… Read More Targeting Parents-to-be in Brazil