The late composer, Tom Jobim, once eloquently said, “Brazil is not for beginners.”
He is right in many ways, when referring to doing business in Brazil, but it helps to learn from others who have gone through this experience.
Included in this blog post, is an article written by GP Coaching, which highlights 8 common mistakes done by multinationals in Brazil.
In a short summary, these mistakes include:
- Don´t do their homework
- Deal with Brazil as they deal with other countries
- Too many expatriates
- Company culture
- Encourage Trust and walk the talk
- Financing costs is US$
- Business within the business
- Outstanding receivables
To read the entire article, click here.